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The AI back office for tradies

Your business has a way of doing things.CrewOS learns it.

CrewOS learns what you do, where you work and how you look after customers. Then it answers calls, handles enquiries and takes care of the admin the way your business actually works. The more you use it, the better it gets.

Built in Australia, starting with Australian trades.

Learning your business

Smith Plumbing

    Have I got your business right?

    Yes, that's usNot quite

    Illustration of the CrewOS onboarding experience.

    The immediate job

    Never miss the job because you missed the call.

    You're under a house. On a ladder. Driving between jobs. Talking to a customer. Or finally having a day off.The phone still rings.

    CrewOS answers, works out what the customer needs and handles the next step. Unlike a normal AI receptionist, it gets to know your business — and keeps learning how you work.

    Incoming call

    Mobile · 9:41am

    "Hi, my hot water system has stopped working."

    No worries. Is it the same address in Rozelle we've been to before?

    "Yeah, same place. There's no hot water at all this morning."

    • Existing customer
    • Hot water issue
    • Within service area
    • Needs attention today

    → Next step handled, and you get the details.

    Like a great office manager

    Like a great office manager.Except you don't have to teach it everything on day one.

    A great office manager doesn't just answer the phone. They learn. That's what CrewOS is being built to do.

    • 01Your customers
    • 02Which jobs you want
    • 03How you schedule the day
    • 04When something is urgent
    • 05What they can handle themselves
    • 06When they need to ask you

    The exceptions

    Your business isn't just rules.It's the exceptions.

    You might service Sydney, but travel further for commercial work. You might finish at 5, but take emergencies after hours. You might not quote replacements over the phone, but happily give a customer your standard call-out fee.That's the stuff a great office manager learns. CrewOS is built to learn it too.

    • We service Sydney.

      We normally service Sydney. Commercial jobs can travel further.

    • We close at 5.

      Normal jobs finish at 5. Emergencies can still be handled.

    • No quotes over the phone.

      No replacement quotes over the phone. The standard call-out fee is fine to share.

    • Send Dave.

      Dave takes most jobs. Gas emergencies go to someone else.

    Old software vs CrewOS

    You shouldn't have to run software to run your business.

    Traditional software

    • Configure your services
    • Build workflows
    • Enter your rules
    • Maintain price lists
    • Train the system
    • Update everything
    • Keep doing admin

    CrewOS

    • Tell us your business name.
    • CrewOS starts learning.
    • Your services.
    • Your service area.
    • Your opening hours.
    • How customers get a quote.
    • The jobs you take. The jobs you don't.

    "Have I got your business right?"

    That's it.

    One clue.One click.One confirmation.

    Meet your Business Brain

    Your way of doing business becomes the system.

    Not somebody else's workflow. Not a generic call script. Not hundreds of settings. Your services, your customers, your rules, your exceptions — built up over time.

    • Blocked drains
    • Hot water systems
    • Emergency plumbing
    • Gas fitting

    CrewOS can notice how your business normally handles something. When it matters, it checks with you before treating that as the rule.

    Learning from calls

    It doesn't just answer your calls.It learns from them.

    Every customer conversation can teach CrewOS something about how your business operates.

    • Which jobs you take.
    • Which areas you service.
    • What needs to be treated as urgent.
    • What can be booked.
    • What needs a quote.
    • When the owner needs to get involved.
    • What should never be promised without asking first.
    1. Call 01

      "Do you service Balmain?"

      →Service area noted

    2. Call 12

      "We've used you before."

      →Returning customer recognised

    3. Call 31

      "It's leaking through the ceiling."

      →Treated as urgent

    4. Call 74

      "Can you quote the replacement over the phone?"

      →Notices how you normally handle this

    Business Brain

    Getting smarter about your business.

    An illustration of the CrewOS product experience, not a report of live activity.

    Every call makes CrewOS smarter about your business.

    Not just better at answering calls. Better at understanding how you work.

    • Call
    • Call
    • Call
    • Call
    • Call

    Your Business Brain

    Compounding value

    The longer CrewOS works with you,the less you have to tell it.

    1. Day 1

      CrewOS learns your business.

    2. Week 1

      It starts recognising your customers and common enquiries.

    3. Month 1

      It understands more of the way jobs are handled.

    4. Over time

      It becomes an increasingly useful part of the business.

    A guide to how understanding builds, not a guaranteed timeline.

    Back office capabilities

    Stay on the tools.CrewOS runs the back office.

    All of it according to how your business operates — not a generic template.

    • Answer calls

      Picks up when you can't, in your business's voice.

    • Capture enquiries

      Gets the useful detail, not a wall of notes.

    • Recognise urgent jobs

      Urgent means what it means in your business.

    • Remember returning customers

      Knows the name, the address, the history.

    • Book work when allowed

      Only the work you've said it can book.

    • Send confirmations

      Customers know what's happening and when.

    • Keep customers informed

      Updates handled the way you'd handle them.

    • Follow up

      Quotes and loose ends don't go quiet.

    • Know when it needs you

      Brings you in on the calls that need the owner.

    Trust

    It learns.You stay in control.

    CrewOS doesn't get to invent the way your business works. There's a difference between something it has noticed and something you've actually told it it can do.

    When it matters — prices, promises, policies and important customer decisions — you stay in control.

    The goal isn't AI that does whatever it wants. It's an AI back office you can trust.

    CrewOS is checking with you

    "I've noticed emergency call-outs are usually handled differently after 5pm. Should I treat that as the rule?"

    Yes, remember thisNot quite

    Nothing important becomes a rule until you say so.

    The difference

    Not another AI receptionist.

    Typical AI receptionist

    • Answers calls
    • Follows scripts
    • Books appointments
    • Creates summaries

    CrewOS

    • Answers calls
    • Learns your business
    • Understands context
    • Learns the exceptions
    • Builds knowledge over time
    • Checks before important assumptions become rules
    • Gets more useful as it works with you

    Anyone can give AI a script. CrewOS builds an understanding of your business.

    Works with your business

    Don't rebuild your business around another app.

    CrewOS is being built to work with the tools your business already relies on, becoming the intelligent layer connecting what happens across the business.

    • Your calendar

    • Your accounting

    • Your job-management system

    • Your phone

    Integration direction, not a list of live connections. We'll confirm specific tools as they ship.

    The bigger picture

    Answering the phone is the start, not the boundary.

    Where it starts

    • Calls
    • Enquiries
    • Customer handling

    Where it goes

    • Scheduling
    • Follow-up
    • Customer communication
    • Business administration

    Powered by

    • Your Business Brain

    Who it's for

    Built for people who'd rather be on the tools than doing admin.

    Starting with Australian trades. CrewOS is early — we're taking on a small group of businesses first.

    • Plumbers

      Blocked drains at 6am, hot water at 6pm, and a phone that never stops.

    • Electricians

      Switchboards, fit-outs and callbacks — while you're already up a ladder.

    • HVAC

      Heatwave weeks where every call sounds urgent, because for the customer it is.

    • Field service businesses

      Multiple techs, a run sheet that changes hourly and admin that piles up.

    Early access

    You built the business.CrewOS can learn how it works.

    Spend less time answering phones, chasing admin and teaching software what to do. Give CrewOS one clue. Let it start learning.

    Five details, that's it. Early access isn't stored anywhere yet — we'll reply from the details you give us.